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Chapter 6 | Innovation and community

through work and, on the other hand, carrying out sixth edition, and building on the ever-increasing
an activity which is of key importance to the Group success of its original proposal, ApritiModa
itself: the conservation and digitalisation of Ratti’s opened its doors to the public again in 2022,
creative heritage. unveiling the marvellous places in which clothes
and accessories are born, not just those of
SUPPORT FOR WOMEN THANKS TO Go5: Go5 is brands famous throughout the world but also
a not-for-profit association, set up thanks to the those produced by companies which may be
efforts of a group of former patients at the Institute little known but are real treasure troves of Italian
of Tumours in Milan. Its main objective is to finance savoir-faire. Working with ApritiModa, Ratti SpA BC
projects and initiatives to support and accompany offered free guided visits open to all, pre-booked
patients at the institute, helping them to deal and in total safety. This was a unique experience
with problems that could arise from their illness which unveiled the secrets of a sector which is
and seeking to lighten their journey as much as testimony to Italian quality throughout the world
possible. Projects taken on by Go5 in 2022 included and is also one of the great pillars of our economy.
“Il filo di Arianna”, an initiative set up together
with a team of psychologists and oncologists at PROJECT FOR PEOPLE AND RATTI TOGETHER
the National Institute of Tumours and aimed at TO PRODUCE A CAPSULE COLLECTION WITH
women experiencing metastasised breast cancer, WAX FABRIC: Paying attention and respect to
helping them to rediscover the equilibrium they savoir-faire as an art form has deep roots. If
need to continue to live a normal life. Ratti SpA these are then planted into an environment with
BC participated practically in the project, making concrete experience of social inclusion, a product
available the fabrics which had been used by the is born which marries tradition, experience and
inmates of the high-security wing in Vigevano in the flavour of things made in art.
partnership with Caritas, to make bags, turbans Ratti SpA BC and Project for People, an
and other accessories designed by Helen Field. association that for 28 years has operated in the
The proceeds from the sale of these objects were field of health, eduction and finance to support
donated to the association. . mothers and their children in Bénin, Brazil, India
and Italy, have come together in partnership to
COOPERATION WITH PENNA NERA: As always,
the growth of a business does not arise only out
of financial considerations, but also depends
on the trust of those involved, on the sharing
of values and projects, on a journey which
reconciles progress and social wellbeing, through
approaches and initiatives which are increasingly
inclusive. For these reasons Ratti SpA BC has
decided to work with the Penna Nera cooperative,
the primary aim being to combat waste, enhance
the associations and bodies of the local
region and, last but not least, offer support to
people with disabilities. As far as the last point
is concerned, it is not the disability that defines
a person, but rather the way the challenges
presented by the disability are managed. This is
the idea behind the initiative with the Penna Nera
cooperative: understanding and involving people
with diverse outlooks and expectations to breathe
life into a project of “de-sampling” old collections
so that paper and plastic scraps can be separated
and cloth reused. In this way a “capsule collection”
is created from old fabrics, and all the proceeds
from this are donated to the cooperative.

RATTI AT APRITIMODA: On 22 October Ratti SpA
BC took part in ApritiModa, an initiative offering
an incredible journey behind the scenes of high-
level fashion and craftsmanship, our “Made in
Italy” which is the envy of the world. Now on its

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